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There’s a new, entirely local rideshare company in town

EZ Ride is the Soo’s answer to cab shortages and rate spikes
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EZ Ride is Sault Ste. Marie's newest and only locally owned rideshare company. Offering the lowest fares in town with the most up-to-date app on the market today.

Chris Morris, co-owner of EZ Ride, a rideshare taxi service, said they launched their app five weeks ago.

He and co-owner Daniela Parrotti built EZ Ride to help fill a gap.

“If you speak to anybody in the Soo, they are going to say it's very difficult to get a cab these days. So, it's not so much trying to compete with everybody else. It was more about increasing options for the people out there.”

Rates and reservations

But unlike many ride-share apps that come with rate spikes, EZ Ride is based on standard time and distance service fees

“We wanted to avoid adding additional premiums,” Morris said. “This is how much it costs to go from A to B today, tonight, tomorrow, next week and six months from now. It will be the same cost pending red lights and traffic.”

And once you download the EZ Ride app and set up your account, you’re automatically enrolled into EZ50, where you get your eleventh ride at 50 per cent off. 

If you’re a student or a Sault area hospital staff member, you’re eligible for a 15 per cent discount on all rides. 

Wanting to reserve a car ahead of time? You can book your EZ Ride at any time of the day or night using their easy and user-friendly app. 

EZ Ride also offers airport pickups and drop-offs. Skip the frustration of waiting for a cab after a long flight and reserve an EZ Ride ahead of time—all they require is a minimum of two hours' notice. 

“Our reservation service allows you to book a reservation two hours in advance. When you're ready to fly to the Soo, and it's a couple of hours before landing, you can pre-book a vehicle with us and then we can be at the airport waiting for you.”

Support local 

Morris said supporting local was huge when building their company. ​​

“Daniela and I wanted to focus on using as many Soo companies as possible to help build the company,” Morris said.

“We got an app developer right here in the Soo. Our website was designed and is hosted by somebody in the Soo. All the decals and magnets that we have printed off on our vehicles for advertising are all from local companies. So that was really important to us as we built EZ Ride and something we want to continue now that we're up and running.”

Drivers

I’m sure you’re wondering how can a rideshare company offer the best rates in town and bonuses while also promising the best driver compensation. Morris said their business model puts a lot of focus on their drivers. 

“We need to ensure that our drivers are happy and that our drivers are taken care of,” Morris said. “With the drivers being happy and staying on board, the passengers will start using our service, and then all of a sudden, they're hooked. And then, over time, the volume increases. Even though the margins are small, it benefits us in the long run.”

Are you interested in being a driver for EZ Ride? Check out their site for eligibility and contact. 

“So far, the feedback has been extremely positive, people are liking our app, and we've got a few customers now that are using us almost daily.”

Download the EZ Ride app at the Apple Store or Google Play to get started.