ONTARIO LOTTERY AND GAMING CORP.
******************** Lottery terminal AMBER Alert system wins diamond award
TORONTO, Sept. 21 - Ontario Lottery and Gaming Corporation (OLGC) today announced it has received a prestigious Diamond Award for its partnership in Ontario's AMBER Alert program. The award was presented at the Metro Toronto Convention Centre on Tuesday night, September 20, during Showcase Ontario 2005, a two-day educational conference and exhibition of government programs that use innovative technology.
Diamond Awards are bestowed in seven categories by IT professionals and members of the public sector, and OLGC was acknowledged for excellence in the "Serving Ontario's Citizens Better" category. "Nothing could be more crucial than the safety of our children, and we are delighted to be recognized for our participation in AMBER Alert," said Alan Berdowski, Chief Marketing Officer, OLGC. "When we installed our state-of-the art lottery terminals we engaged the talents of our IT personnel to ensure that we were able to use our terminals in this socially beneficial way." Ontario's AMBER Alert is a warning system generated by Ontario Provincial Police that quickly alerts the public via Ministry of Transportation highway signs, radio and television broadcasts that a child has been abducted, and is considered to be in imminent danger. OLGC's partnership with AMBER Alert means that potentially life-saving information is transmitted within minutes to 9,000 lottery terminals across Ontario.
These terminals are displayed in high-traffic locations such as convenience stores, gas stations, mall kiosks, supermarkets and newsstands, greatly increasing the visibility of crucial information about the abducted child to the public. Ontario Lottery and Gaming Corporation is the first Canadian lottery jurisdiction to use its lottery terminals to support this child safety program.
The new partnership represents the largest expansion of the Ontario AMBER Alert Network since its launch in January 2003. The Ontario Lottery and Gaming Corporation (OLGC) is an agency of the government that owns, manages and operates province-wide lottery games, commercial and charity casinos and slot machine facilities at horse racing tracks.
OLGC joined the AMBER Alert program in April 2005. Know your limit. Play within it! THE ONTARIO PROBLEM GAMBLING HELPLINE 1-888-230-3505